What are they?

A Product is any good or service you sell to your customers, either on your website or in a retail setting.

Products can also have variants. Simply put, a product variant is a single combination of a product's options. More on these later.

Cohub’s product page is where you enter descriptive aspects, part numbers, SEO details, and any other pertinent information for that item. Once added to the system, products can be added to your company’s website, sales orders, purchases orders, categories, and/or collections.
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Creating a Product

To begin, select Products in the left hand navigation menu and then click on the “New Product” button (you can also type the keyboard shortcut n-p-r, in succession, from any page). Proceed to fill out information about the product being added, section by section.

Identification

  • Brand: The brand that makes and/or supplies the product to your company.
  • Name: The descriptive name of a product, i.e. “Bouncy Ball”, “Plastic Water Bottle”, “Mens Shirt”. This is what will display on your website, if you choose to list the item for sale there.
  • SKU: Stands for “Stock Keeping Unit”, a unique number assigned internally. These codes are not regulated or standardized. When a company purchases/receives items from a vendor, it has a choice of maintaining the vendor/manufacturer's SKU or creating its own.
  • Part Number: The vendor-defined part number for any given item. This is the part number that will appear on Purchase Orders and any correspondence with the vendor to reference the product, so it is good to use one they will recognize.
  • Barcode: A machine-readable value other than UPC.  When using our barcode scanning hardware, we'll search for matches in both UPC and Barcode fields.  
  • UPC: The UPC is what allows your barcode scanner to recognize the product in Cohub, as well as deciding where (and if) your product appears in Google Shopping results. 
  • HS Tariff Number: The Harmonized Commodity Description and Coding System (or Harmonized System), is a system for classifying goods in International trade. When this field is filled in on the product, this number will automatically be entered in on customs documents for international shipments, when such documents are required.
  • Brief Description: This field appears on customer sales orders, invoices, purchase orders, and packing slips/receipts, as well as anywhere designated in your theme (often used in shopping carts and order receipts).

Product Type

A product type defines a set of properties for products. For example, a Hard Drive product type might have capacity and read/write speed properties. Product types also provide filter capabilities for product groups on your e-commerce site, if you so choose. Choose a product type, then choose or add a value for each property, which can also be filter options on your website. Learn more about Product Types here.

Pricing

  • Price: The standard price for customers from your store/website.
  • Compare at Price: Use this field for the item’s MSRP (manufacturer’s suggested retail price), or a commonly offered price from your competitors.
  • Ideal Margin: A user-defined minimum margin at which the product will preferably sell.  If the product ever sells for less than it's Ideal Margin, you will receive an email notification so you can make adjustments as needed.
  • On Clearance?: When this button is checked, the Price (regular price, not the sale price) is displayed as a “clearance” price on your website if active.
  • On Sale?: Makes the item display/sell at the “Sale Price” instead of the normal “Price”. When this box is checked, the sale price will be used for this product on sales orders, and the website can highlight the sale price rather than the regular price (depending on how your website is designed).
  • Available for Subscriptions?: If you offer recurring product subscriptions, this box designates whether or not subscriptions are offered for this product and its variants.
  • Subscription Price: If the subscription price is different than the regular sales price, you can set that price here.
  • Cost: Your company's cost when buying this product.
  • Net Cost Formula: Can be set up to calculate various discounts from the cost field. Standard mathematic operators can be used, and 'cost' can be used as a variable. For example, entering ''.95 * cost - 9.65'' in this field will multiply the cost by .95 (5% discount), and then subtract $9.65 (rebate).
  • Maximum Order Quantity: Limits the quantity that can be added to a sales order. Used in promotions such as "Limit 1 per customer".
  • Purchased in Quantities Of: The quantity you must order from the vendor, for example, if you sell an individual product but you have to purchase in master cartons of ten.
  • Sold in Groups Of: If the price listed is for an individual piece, but you only sell in set quantities (i.e. a box of five pieces).

You can also add a GSA price, if applicable, here on the product. When editing a product you can add a GSA price under tiered pricing. When added, the product will be recognized by Cohub as a GSA-eligible product (learn more about GSA contract pricing here).

Description

Here you can write a product description to display on your website, with as much or as little detail as you desire. Use Cohub’s formatting tool to change headers, make lists (ordered or unordered), and insert links, images, or line dividers. You can edit this with HTML code, or in Cohub’s advanced editor.

Options

A shortcut for creating different production variations, or variants. For example, if the product is an item of clothing, you can enter a size options here by typing “Size” in the name field, and “Small”, “Medium”, “Large”, etc, in the values field. If the product comes in different colors, repeat the process for all of the color options, and so forth. When you have entered a name for the option and all the available values, it will automatically create a variant for each of these options when you finish and save the product. We'll get back to these in just a minute, when we talk about finishing up a product.

Misc Settings

  • Weight: The shipping weight of this product. Will be used to calculate weights for shipments (if there are no variants), and shipping rates on sales orders. This weight is not necessarily displayed to your customer anywhere.
  • Tax Exempt?: Check this box if your company does not need to collect tax on, or tax is not applicable for, this particular product and its variants.
  • High Fraud Risk?: Flags any product that often receives fraudulent credit card activity orders, or for high dollar items where you might like to review orders a little more closely. Any orders placed online for this product will automatically be sent to the “In Review” section before queuing to a pending shipments board.
  • Ships Internationally?: Allows sales orders to calculate international shipping options for this product and the variants.  If unchecked, customers shipping to an international address will not be able to complete checkout.
  • Free Shipping?: When this box is checked, any shipping methods your company has marked eligible for Free Shipping will calculate $0.00 for this product on a sales order.
  • Available for Pre-order?: Allows customers to place an order for this item that is not yet in stock, knowing that it will ship only once it becomes available, if you have this feature enabled on your web store.
  • Pre-order ETA: If you have pre-orders enabled on your website and for this product, this date can be configured to display as the ETA on your webstore.
  • Vendor: Choose the vendor where you are going to order this product the most in the drop down menu. If it is a new vendor, you can make it appear as an option here by adding a new vendor on the Vendors page (read more about Vendors here).
  • Cost of Goods Sold (COGS) Category: These are company-defined categories, mostly used for accounting purposes, to keep track of money spent (purchase orders), and money earned (sales orders), for the products assigned to that COGS category. You can add/edit COGS categories from the settings menu, and use these to integrate with your preferred accounting software.
  • Additional Search Terms: Use this field to assist customers on your website in finding this product. These terms help with in-site search only, not search engine searches.  You can enter any common typos or misspellings, slang terms/alternate product names, or outdated part numbers here so that if a person enters any of these in your website’s search bar, it will return this product as a result (even though that search term isn’t visible anywhere on the active product page).
  • Deactivates At: A product will automatically deactivate on the date selected in this field, if you only want to offer an item for sale for a certain period of time.

Product Feeds

Here you can decide whether or not you want this product’s information to be sent to Google Shopping, and if so, under what Google category it should be listed. You can browse the entire list of categories here.

Search Engine Optimization

This is the information Cohub submits to search engine crawlers to display in their results. The page title will head the search results (above the link), and the page description will appear below. 

Making the page description as short and succinct as possible will bode well for customers perusing results on a search engine, so they have enough information at first glance to know what the product is, and if it is indeed what they are searching for.

Images

Upload any images of the product you want to appear on your website here, along with alternate text for the image. This text will be used for search engine crawlers, and is also what will appear on your website if the image cannot be displayed for any reason. You can upload as many images of your company's products as you want and Cohub will automatically resize and store them in the cloud for you.

Documents

Here you can upload any documents associated with the product. For example: instructions, rebates, registrations, print templates, PDFs, order forms, customization forms, etc. You can set these up to be available for download on the product page on your website.
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Completing a Product

Variants

Back to those product variants. If you entered options when creating the product, Cohub will have automatically generated all possible variants/variations combinations for you. For example, if you had entered three “Size” options (small, medium, large) and three “Color” options (red, blue, green), Cohub would have generated the following nine variants:

  1. Small Red
  2. Small Green
  3. Small Blue
  4. Medium Red
  5. Medium Green
  6. Medium Blue
  7. Large Red
  8. Large Green
  9. Large Blue

After you have finished creating a product and clicked save, you can then edit and finalize each variant for that product. Each variant will have its own set of attributes. If your product doesn't have any variant options, you can skip this step, and Cohub will use the attributes from the product.

  • SKU: Same as on the product - the “Stock Keeping Unit”, a unique number assigned internally. These codes are not regulated or standardized. You have a choice of maintaining the vendor/manufacturer's SKU or creating your own.
  • Barcode: A machine-readable value other than UPC.  When using our barcode scanning hardware, we'll search for matches in both UPC and Barcode fields.  
  • UPC: The UPC is what allows your barcode scanner to recognize the variant in Cohub, as well as deciding where (and if) your product appears in Google Shopping results. 
  • Part number: This part number is referenced on purchase orders and vendor correspondence so it should match your vendor’s part number. 
  • Brief description: This field appears on customer sales orders, invoices, purchase orders, and packing slips/receipts.
  • Price: The standard price at which you offer this product to customers.
  • Sale price: Price when a product is on sale, to be calculated on sales orders and displayed on your web store when the "On sale" box is also checked.
  • Cost: Your company's cost for the variant, what you pay for the product from your vendor.
  • Net cost formula: Enter a custom formula here if your net cost will be different than the cost entered above. This is a tool used to include shipping costs in addition to that invoice cost, or if you receive any special incentives/percentage rebates on the back end.
  • Net cost: The result of the calculation using the Cost and Net cost formula entered previously.
  • Margin: Automatically calculated margin (percentage of sale that is profit) based on the price entered above and the Net Cost.
  • On sale: Makes the item display/sell at the “Sale Price” instead of the normal “Price”. When this box is checked, the sale price will be used for this product on sales orders, and the website can display the sale price rather than the regular price (configurable in e-commerce design).
  • On clearance: When this button is checked, the Price (regular price, not the sale price) is displayed as a “clearance” price on your website if active, and calculated on sales orders. Can also be used for discontinued/overstocked items. When inventory hits zero on a clearance item, the item will automatically deactivate and be removed from your web store.
  • Purchased in quantities of: The quantity increment you must order from the vendor. For example, if you sell an individual product but you have to purchase in master cartons of ten.
  • Sold in groups of: If the price listed is for an individual piece, but you only sell in specific quantities (i.e. a box of five pieces).
  • Maximum order quantity: Limits the quantity that can be added to a sales order.
  • Weight: The shipping weight of this product variant. Will be used to calculate weights for shipments, and shipping rates on sales orders. This weight is not necessarily displayed to your customer anywhere.
  • Weight unit:  Unit of measure your weight is in (i.e. lbs, oz)
  • Dim 1/Dim 2/Dim 3: Length, Width, Height of product
  • Dim Unit: Unit of measure your dimensions are in (Inches, Centimeters, etc.)
  • Allow drop ship: Specify whether this product is drop shippable or not.  Used in Google Product Feed to indicate that you do have inventory even if your QOH is 0.
  • Images: You can upload images specific to a particular variant so that customers can see the variation of the product they're buying.

Because of Cohub’s accurate inventory tracking, each one of these variant's inventories will be tracked independently of one another. You will always be able to see the exact amount of inventory for any Variant in any Location.

Variants also have their own pricing and images. You can mark up/down prices for specific variants or simply leave them all the same. You can upload images specific to a particular variant so that customers can see the variation of the product they're buying. You can also enable pricing tiers if there are discounts on ordering larger quantities of a product variant.

Documents

Under the documents tab, you can review any documents associated with that product. To add or remove a document, however, you must open the edit page for the product.

Categories/Collections

Categories are a useful way to group, sort, and filter Products on your website. They each have definable attributes that you can apply to each Product within the Category, and those attributes can be used to filter browsing results. Cohub has Root Categories and Subcategories for intuitive Product navigation. Click here to learn more about Product Categories.

Use Collections if you need to group products together that don’t share Category attributes.  A Collection allows you to group any set of Products together, i.e. “New and Notable”, which might contain batteries, t-shirts, and masking tape.   Collections don’t have filters, but they do have a landing page at /collections/{{ collection_name }}. For more help with Collections, visit that article here.

Categorizing a Product

Go to the “Categories” tab on the product page and choose categories from the dropdown menu and click the “Add to Category” button. You can add each product to as many categories as you’d like. A product will appear on your website under any category in which it has been added.

Adding a Product to a Collection

To make a product appear with a certain collection, it is as simple as going to the “Collections” tab on the product, choose that collection from the dropdown menu, and clicking “Add to Collection”. To remove a product from a collection, just click the red “x” button next to the collection’s name.

Related Products

If your ecommerce website has a “related products” section product pages, this feature of Cohub will allow you to control the products that appear here. So if there are items you hope/think will sell together, you can subtly nudge your web customers in this direction.

Product State Change

When you are ready to add the product to your website, you can click the Power icon button in the upper right corner of the product page, and select “Activate”.

Similarly, when you no longer want a product to appear on your ecommerce site, you can choose “Deactivate” from this menu. Or, if you want to remove it from Cohub entirely, you can choose to “Delete”.

You can also activate, deactivate, and delete variants as needed.

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